App Development
Close
WE KNOW MOBILE
Our ProcessWe are “old-timers” in the mobile application development space. Our engineers, strategists and software coders have been creating superior mobile apps since the introduction of the iPhone in June of 2007.

Mobilezapp is one of the first companies to introduce business apps to the iTunes store. Prior to our B2B app introductions the only mobile apps on the market were silly apps that are more of a gadget/gizmo app than functional. (Fake beer mugs, spin the bottle, etc.) We pioneered Augmented Reality functions with the introduction the Paris metro subway app in 2009. We quickly followed this up with a number of AR/subway apps including one for the London Tube, Madrid Metro, NYC subway, and Rome Metro.

Over the years our developers have created hundreds of highly technical Business-to-Employee (B2E), Business-to-Consumer (B2C) and Business-to-Business (B2B) apps. Our specialty lies in highly functional, extremely complicated apps that tie into back-end databases. Our customers include many of the Fortune 1000, Global 500 and Inc. 500 lists.
OUR CONSULTATIVE APPROACH
Many of our customers have never released a mobile app before. When first approaching Mobilezapp they were not sure how their organization could, if it could, or how it could leverage smartphone technologies. We spend a great deal of time understanding the way your organization works. We get to know your customer base, channel partner or reseller strategies, the key differentiators between your goods, products, services and solutions compared to your competition. We will provide your organization with a realistic assessment of the opportunities to use smartphone and tablet technologies.


MOBILEZAPP MOBILE PROFILE/QUESTIONNAIRE
Toward our goal of determining if you need a mobile app, and what kind of app you should develop, we have created a comprehensive online tool called the Mobilezapp Mobile Profile/Questionnaire. It is a comprehensive document that takes several hours to complete. Once we have received your completed mobile profile we can assess the opportunity for you, and give you a realistic timeframe and investment required.

KEY QUESTIONS TOWARD YOUR MOBILE STRATEGY
A mobile strategy and roadmap and the foundation for your mobile success. Our collaborative approach allows us to understand all of the goals and objectives of your senior management team, and each of the individual stakeholders.

We will work with you to create a mobile application that is second-to-none. Our mobile strategy team will arm your team with detailed information regarding downloads of other apps, ratings, successes and failures within the exploding smartphone and tablet markets.


Some of the questions include:
  • 1. Is your app for employees, customers or partners?
  • 2. What platform makes the most sense, Android, iPhone, iPad, iPad mini, Android Mini, BlackBerry or Windows Phone 8 devices?
  • 3. Do you wish to charge for the app or release it free?
  • 4. How do you plan on marketing your app?
  • 5. What are the primary features for your app?
  • 6. What are secondary features to include in your app?
  • 7. Are there any other apps on the market to emulate?
  • 8. Do you have an API written?
  • 9. Are there back-end databases to access?
Prototype Program
Close
A PROTOTYPE IS CRITICAL
Unique to Mobilezapp is our Mobile Prototype Program. We believe it is absolutely critical to the success of your organization’s mobile strategy. The mobile prototype empowers your organization with a large number of advantages.
The mobile app prototype we will create for you is delivered in a clickable PDF or HTML web page format. It will allow your team to see almost exactly how the app will function, what it will look like, how many screens are going to be needed and much more. The clickable mobile prototype allows you to gain a much better understanding of the capabilities of your app on a wide variety of devices.

SMARTPHONE AND TABLET PROTOTYPES
The screen sizes of the iPhone, Android, Windows Phone, Symbian and BlackBerry devices are much smaller than the iPad, iPad mini and Android tablet devices. We can create two different mobile prototypes for your organization - one for the smartphone devices and another for tablet devices.
The creation of smartphone and tablet prototypes is the only way you can receive a realistic bid and time frame for the delivery of your mobile solution. This is the copy that can go on the first column on the left hand side.
KICK OFF MEETING
The first step toward delivering a superior mobile app is a “kick off” meeting. Attending the meeting from the Mobilezapp team will be your customer service manager, project development manager, lead developer and your account executive. Attending the meeting from your organization should be all of the stakeholders, especially those from the product management and marketing team, someone from the sales team, individuals from your IT/IS team responsible for backend functions and a marketing/graphic design manager.

In our several hour meeting we will review the mobile profile/questionnaire you have provided. We will discover needed information from your IT/IS team such as how your API works. We will need to understand what sort of back-end databases we will need to access - whether they be Oracle, Sybase, MS-SQL and MYSQL. We will discuss with your product marketing managers our findings regarding the competitive landscape. For example - which of your competitors have mobile apps, how many do they have, and what are the feature sets provided with their apps. We will receive guidelines for logo usage, RGB color values and best practice requirements from your marketing/graphic design manager.

The “kick off” meeting will be recorded and distributed to your organization for review. It serves as the starting point for your mobile application strategy with Mobilezapp.

INFORMATION FLOWCHART & WIREFRAMES
We will provide your organization with a detailed flowchart of information. This document will detail everything from the registration, password selection and password verification process to the delivery of information from your back-end databases. The delivery of the information from your servers including banking information such as a bank balances, money transfers, pending deposits and previous transactions. It can include accessing a reservation system stored on a mainframe computer, accessing a claim with an insurance company . . . all of the functions currently provided on PCs.

YOUR GUI IS DEVELOPED
Another very important aspect of our Mobile Prototype Program is the design of your GUI. We painstakingly design each and every screen - maximizing the smaller screen size of the smartphones as well as the larger screen size of tablet devices. The GUI design is a multi-step, iterative process. We start off by creating storyboards. Once your team approves our initial artwork, we use these toward the creation of your mobile app GUI.


Mobile App Rescue Program
Close
TYPICAL MOBILE RESCUE QUESTIONS
Gui Are you behind in your mobile app development program? Have you heard more excuses than you can recall regarding why your mobile app has not been created? Are you sick and tired of receiving poor quality work? Is your internal development stretched too thin - or did you over estimate their capabilities in the mobile space? Do you feel your mobile app development program has spiraled out of control?
Take a deep breath and relax - the cavalry is on the way.
UNDERSTANDING NEEDS/REVIEWING STRATEGY
We need to study the technical specification document created for your mobile app. If you don’t have a tech spec then we can review all notes, emails between your mobile development team, marketing department, graphics department and legal counsel.
We will call an “emergency” session to meet with members of your IT/IS team to discuss the current status of your code. Once your team has provided us with their github address and password, we will download the code and study each of the calls, algorithms and scripts. Our engineers will review the logic presented and make a determination - should we keep your existing code and fix it - or should we start over from scratch.

PULLING THE PLUG VS. STARTING OVER
We will provide a realistic assessment of your mobile software situation. If your existing code is salvageable we will determine the costs to move forward with it. If your current code is beyond help - we will give you a reasonable quote to start from scratch.
ROCKET SCIENTISTS WITH ROCKET BACKPACKS
We will assign the best-of-the-best to assist your mobile app program. Our engineers will descend on your project with intense enthusiasm, drive and an understanding that the project is already very late. Time is of the essence.

The Mobilezapp Mobile Rescue SWAT Team of engineers will work 16 hours a day, 7 days a week on your project until finished. Their code will be uploaded for your review on a daily basis. The Project Manager assigned to your accounts will be available Monday through Sunset at any hour of the day to discuss your program.



LETS GET THIS PARTY STARTED
The Mobilezapp Rescue Program Team is ready to go. Call 911 and let them know you need a Mobile Rescue Team Program. We will take it from there.
Website 2 Mobile
Close
LOOK AT YOUR WEBSITE ON SMARTPHONES
Have you looked at your website on any of the smartphones or tablets? Chances are it doesn’t look nearly as good as it could. Websites were designed to be displayed on 15", 17", 19", 21" . . . 33" monitors - not on the 4" displays of the smart phones or the 7" displays of the tablet devices. Consequently, without your website being adapted, it will not be very functional. Additionally, the size of the photos or videos on your website are not optimized for mobile delivery, thus the time to display your website on mobile devices will be slow.

CONVERTING YOUR SITE
We are experts at converting traditional websites so they look, and function, quite well on smartphones and tablets. One of the first steps is for us to reduce the size of the images and videos on your site. We do this through a dithering process, creating individual color palettes for all images and presto - we reduce the file sizes by 80% thus increasing the delivery rate by 500%.

We look carefully at the chosen fonts and sizes on your website and determine which fonts and sizes would look the best on your mobile site. We create multiple “clones” of your website, one that will be displayed on the smartphones and another that will be displayed on the tablet devices. When someone accesses your website, our technology automatically recognizes they type of device they are using. Within milliseconds they will be redirected to the new mobile site we have created.

TIMEFRAME AND COSTS
It takes roughly 30 days for the conversion process and another 2 weeks for implementation. Key to the timeframe is how fast your marketing team will approve the artwork we develop. As we begin the implementation, we will be delivering a clickable PDF prototype of - once your approval is received, we can begin the implementation. We will provide you with a fixed price as well as a time and materials rate for any small additions.


Mobile Strategies
Close
DETERMINING YOUR MOBILE STRATEGY
The first steps toward determining your mobile strategy is for us to thoroughly understand your organization. We will study the goods, products and services you provide. We will evaluate your channels of distribution, strategic partners, vendors and employee count. We will meet with your marketing, sales, executive, manufacturing, human resource, legal and customer service departments. Critical to a mobile strategy is understanding your current strategies. We create a mobile strategy which expands upon all current plans.
YOUR STRATEGY
We make recommendations regarding which platform we should support and whether the apps we create should be written in a native code or cross-platform. While a cross-platform solution is cheaper and faster there are issues regarding the way the icons look and the speed to access data. Native written code is generally “cleaner” and operates with less bugs or downtown.

We help lay the groundwork for your organization to build and deploy mobile solutions on your own. The Mobilezapp team arms your management team with a detailed short and long-term strategy for mobile success. Your strategy will be discussed and approved by your team in a number of iterative steps. Key to your mobile strategy is keeping within your budget and delivering a significant return-on-investment.

We cover all smartphones and tablets

We test your mobile apps on over 5,000 unique handset devices through expensive and sophisticated software. In addition to delivering your strategy, We will write the code for each of the devices, will work with your marketing department to promote the apps, write Apple's iTunes team to get your app approved faster, call Google's Android team to accomplish same for all Android devices. Our solution is turnkey.let's get this party started!
Mobile Creative Services
Close
CREATIVE SERVICES TO WRITE HOME ABOUT
We are experts with mobile apps. Our creative team knows how best to leverage the functions of smartphones and tablets alike. Our collective experience allows us to offer a broad range of services, while our individualized approach means we can tailor solution to each client’s needs. We can assist with mobile apps, identify and branding services, information design, web design, traditional print brochures, business cards, letterhead . . . anything you need regarding creative services.




CREATING GUI’s FOR SMARTPHONES
The ability to design a graphical user interface ( GUI) for the 4" screen of the smartphones is an art. It requires a solid understand of the capabilities of the Iphone, BlackBerry, Android and Windows Phone devices and their respective operating systems. Our graphic designers combine the new capabilities of the touchscreen monitors, GPS capabilities, QR code recognition, Augmented Reality and Speech Recognition in order to deliver a highly functional, easy-to-use smart phone application.


GUI’s FOR iPAD, iPAD MINI & ANDROID TABLETS
Our team understands how to best maximize the 9.5 inch height and 7.31 inch width of the iPad. While the screen size is significantly larger than the iPhone it still requires the ability to pack a great deal of power into such a small screen. We will turn the tablets into a powerful sales, marketing and communication tool for your organization.
While we are experts at creating sensational looking interfaces for iPhones, iPads, Android and Android tablets - we can - of course - take care of your most basic needs such as letterhead, business cards, logo design, envelopes and other business staples.


WEBSITE DESIGN, BROCHURES, FLYERS
We offer a multidisciplinary studio specializing in all things mobile. We believe creative design is an artform. Our team consists of experts that are able to visualize extremely complex information and make it easy-to-understand and easy to use. We provide extremely innovative high-end creative services surrounding technology - and we have a fun time doing it.


Marketing Services
Close
GETTING YOUR APP APPROVED BY APPLE ET. AL
We will take care of all of the paperwork and processes required to get your new mobile app approved and listed by Apple, Google, Microsoft, R.I.M. and others as necessary.



INTRODUCING YOUR PRODUCT TO THE WORLD
We have a number of comprehensive programs to assist with the introduction of your mobile applications to the world. These include Business-to-Business (B2B), Business-to-Consumer (B2C) and Business-to-Employee (B2E) mobile app marketing programs.


SOCIAL MEDIA MOBILE APP MARKETING PROGRAMS
Social media continues to provide significant opportunities for the promotion of all goods, products and services - especially those related to technology such as mobile apps. We can create a Facebook Fan Page, a Linked In Profile Page, Pinterest, Xing and other social media as is appropriate for your target market.



BUSINESS-TO-BUSINESS (B2B) MARKETING PROGRAMS
Mobilezapp has created a database of roughly 25 million key decision makers within corporate, education and government accounts. Our massive contact list rivals that of Hoovers, Jigsaw and ZoomInfo. We have the names, job titles, email addresses and responsibilities for the Chiefs, Presidents, VPs, Directors and Managers for over 4 million unique organizations. We will write a letter of introduction, create a PDF, Powerpoint or HTML overview and distribute same to millions of contacts - all as part of your mobile app development program.



BUSINESS-TO-CONSUMER (B2C) MARKETING PROGRAMS
The 25 million contact list database we have can also be used to promote B2C mobile apps. We can proactively promote your mobile apps via blogs and online postings. We know your target market, understand your messaging - we will use all of the online tools to promote your app.

BUSINESS-TO-EMPLOYEE (B2E)
We can create a special branded manual for your organization. Our marketing department will prepare an introductory letter, manual attachments, and illustrations of best practices for your mobile app.

CREATING YOUR GUI
Close
WE DELIVER A SENSATIONAL USER EXPERIENCE
Ask yourself the following questions - what do you remember most about your favorite mobile app? Is it graphically pleasing? Does it allow you to easily access the information you are seeking? Are the menu screens easy to find? Does the app fully take advantage of the touch-screen capabilities of your smartphone? Is it fast? Is it secure? Most likely - your favorite mobile app embracing all of the above.
Our creative team, graphic designers, and mobile technicians will ensure your app looks sensational.

CREATING GUI’s FOR SMARTPHONES
The ability to design a graphical user interface ( GUI) for the 4" screen of the smartphones is an art. It requires a solid understand of the capabilities of the Iphone, BlackBerry, Android and Windows Phone devices and their respective operating systems. Our graphic designers combine the new capabilities of the touchscreen monitors, GPS capabilities, QR code recognition, Augmented Reality and Speech Recognition in order to deliver a highly functional, easy-to-use smart phone application.

GUI’s FOR iPAD, iPAD MINI & ANDROID TABLETS
Our team understands how to best maximize the 9.5 inch height and 7.31 inch width of the iPad. While the screen size is significantly larger than the iPhone it still requires the ability to pack a great deal of power into such a small screen. We will turn the tablets into a powerful sales, marketing and communication tool for your organization.




WE CAN CREATE THE MAP OF YOUR MOBILE FUTURE
Our team will create a graphical user interface (GUI) that is the roadmap to your organization’s mobile future. We will create dazzling screens that show off all of the functions of your mobile apps. We work hand-in-hand with your marketing team to ensure we strictly follow logo, trademark and color guidelines.